Experienced in broadcast radio and television, bio-medical research, and consumer electronics, we can work with companies from initial concept and sell-in to technical customer acceptance and marketing activities.
We provide primary research, analysis, and actionable recommendations for companies regarding their products, services, processes, and competition.
Methodologies and Tools
On-line, telephone, anywhere intercept
One on one, focus group, intercept, telephone
- Market Trial
Small and large scale, advanced products and services
- Usability Testing
Heuristic and user assessment of products and services
- Advanced Analyses
Market segmentation, conjoint, choice
- Text Analytics
Quantitative analysis of unstructured data using advanced text analytics software
- Concept Communication
Text, graphics, interactive multimedia, video, story boards
Tailored presentations (researchers to technical teams to executive management), reports, video / audio, data files, market simulators, interactive reports, web-based reporting