Elisabeth Gibbons

Elisabeth has over 19 years experience in market and consumer research and has extensive international experience in analyzing market trends and understanding consumer needs to identify key strategic market opportunities.  By utilizing cutting edge quantitative and qualitative research techniques, Elisabeth can quickly gather consumer and market data, analyze and distill key trends, and finally present actionable recommendations to all levels of management.

William Gast

William brings over 22 years of successful international technical and marketing experience in the areas of broadcast radio and television, bio-medical research, and consumer electronics.  With the commercial launches of over 30 mobile phones, working from initial concept and sell-in, to hands-on development and project management, through technical customer acceptance and marketing activities, William has a wealth of experience to quickly and dramatically improve businesses and strategies.

Adriana Morales

Adriana has 18 years of marketing experience with 13 of them dedicated to market research analysis and management. Brazilian by birth, Adriana has worked for leading companies in both the telecom and home appliances industries. Adriana moved to the U.S. in January of 2000 where lived until early 2005. During this time she had responsibility for managing consumer market research studies with a focus on product concept development and market intelligence in the North American and Latin American telecom markets. She has spent the last two and a half years based in London, England, leading global brand tracking studies, new brand concept evaluation, and international consumer profiling and segmentation. With expert knowledge about customer behavior in different cultures, Adriana returns to the U.S. in the fall of 2007 bringing an invaluable perspective into consumer and market data analysis and interpretation of results into strategic and actionable conclusions. Adriana is a native Portuguese speaker, is conversant in Spanish, and fluent in English.