methodologies

Experienced in broadcast radio and television, bio-medical research, and consumer electronics, Market in View can work with companies from initial concept and sell-in to technical customer acceptance and marketing activities.

Market in View provides primary research, analysis, and actionable recommendations for companies regarding their products, services, processes, and competition.


methodologies and tools

  1. Quantitative
    On-line, telephone, anywhere intercept

  2. Qualitative
    One on one, focus group, intercepts, telephone

  3. Market Trial
    Small and large scale, advanced products and services

  4. Usability Testing
    Heuristic and user assessment of products and services

  5. Advanced Analyses
    Market segmentation, conjoint, choice

  6. Concept Communication
    Text, graphics, interactive multimedia, video, story boards

  7. Reporting
    Tailored presentations (researchers to technical teams to executive management), reports, video / audio, data files, market simulators, interactive reports, web-based reporting
®Market In View. 2017.