by iona | Apr 8, 2015 | Recruitment
We will be conducting a market research study in your area and are seeking parents (primarily 22 to 45 years old) of children (ages 1 to 15) to participate in discussions about convenient meals prepared at home, like macaroni and cheese. We would like to hear the...
by iona | Apr 8, 2015 | Recruitment
We will be conducting a market research study in your area and are seeking parents (primarily 22 to 45 years old) of children (ages 1 to 15) to participate in discussions about convenient meals prepared at home, like macaroni and cheese. We would like to hear the...
by iona | Apr 1, 2015 | Quantitative
This follow-up study was conducted to understand customers’ long term reaction to a philanthropic pilot program offered in September of 2014 across several markets. When trading in a mobile device, customers could opt to participate in a donation program where a...
by iona | Apr 1, 2015 | Quantitative
Market in View conducted a second wave, online quantitative study with seniors and caregivers to better understand brand awareness for senior care facilities in their area, the most important characteristics to consider in senior living and how long term living...
by iona | Mar 1, 2015 | Quantitative
This large scale study used both Conjoint and Max Diff analytics to reveal the brand, features and pricing most desired by customers across various consumer segments. By understanding the decision drivers and analyzing the multiple combinations of possible device...