Quantitative Consumer Notification Study

This quantitative, online study surveyed customers who have recently received alerts from a notification program they subscribe to. Customers were invited to participate in the survey via a text message sent to their mobile device. Surveys were designed to be mobile...

Quantitative point of sale

This quantitative study is the third in a series of studies aimed at improving the marketing strategy for a hand held mobile gaming device. Market in View conducted in-person interviews and surveys with consumers with a wide variety of gaming interest. In a simulated...